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Custom Media Measurement & Analysis

Measure your complete PR program.

Leverage our research analysts for customized reporting and analysis designed to your specifications. Our team of experts can provide reports of your media mentions and score your coverage to track market sentiment over time, helping you understand the impact of your campaigns and measure the return on your PR efforts.

MYNEWSBRIEF
Customized to your specifications and delivered at the frequency and time of day you want, the MyNewsBrief Daily report compiles your mentions in traditional, online and social media outlets. With a dedicated researcher compiling your report, you'll receive hand-picked, business critical information free of duplicates and irrelevant content. We'll also capture your competitors' mentions and industry news so you'll be informed across your business landscape.


MEDIA ANALYSIS & REPORTING
Understanding the impact of your PR efforts is key to proving the value of PR within your organization. Our Media & Analysis reporting is researched by media analysts dedicated to your company who become experts on your business.

They score your coverage by analyzing key messages and media trends, allowing you to build insights, showcase your successes and plan your next campaign. We'll also deliver reports on volume of key-topics, quality of message pull-through and share of voice while helping you understand which outlets drove coverage. And because our reports are done by real people, not software, you can be confident in their accuracy and relevance.


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CUSTOM SOLUTIONS & RESEARCH SERVICES
If you're looking for something highly specific or unique to your campaigns, we'll help you find the answers you need. Our research team can deliver to your exact specifications for a wide range of reports:
  Media contacts and editorial lists
  Coverage and sentiment analysis over a specific time period
  Volume and quality of message analysis
  Competitor insights
     

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Thomson Reuters MyMediaInfo is an integrated Web-based PR solution designed to help you efficiently identify, reach and engage traditional and social media contacts, and monitor your coverage across all outlets. Complement MyMediaInfo with our custom media measurement services to understand the full impact of your PR campaigns.